Charging Your True Worth

The Dreaded Money Conversation – Busted

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If you provide value for your clients, then don’t you deserve to be paid accordingly? Of course you do!  Is the money conversation getting in your way? Time to fix this. Free Diagnostic Call:https://go.thetrueworthexpert.com/20-minFacebook Group:https://go.thetrueworthexpert.com/facebookI’m Vanessa Ugatti, author of Amazon Best Seller, True Worth: How to Charge What You’re Worth and Get It. I help accountants, […]

TO CHARGE OR NOT TO CHARGE – THAT IS THE QUESTION!

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My job is to be thought-provoking, uplifting and yet at the same time realistic. This is what I aim to do in this short piece and I will also be as sensitive as I can. We are undoubtedly living through the most challenging of times on many different levels and for diverse reasons.  It’s as if […]

Law Firms: Don’t Let COVID-19 Stop You From Getting Your True Worth

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There was never a better time!  I really didn’t want to jump on the band wagon and talk about COVID-19. I do not want to appear sensationalist and certainly believe that we all have a responsibility to look after ourselves and, as a result, each other, by following medical advice. As I sat musing this, taking […]

IMPOSTER SYNDROME: THE SCOURGE OF THE 21ST CENTURY (or just part of the human condition?)

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​​Whenever I hear the phrase Imposter Syndrome, it makes me shudder as it sounds like some hideous, incurable medical condition which will eventually swallow you up. The word “imposter” alone sounds rather sinister and when you add in “syndrome” which is defined “as a combination of medical problems that shows the existence of a particular […]

Kickstart 2020

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If you’re not investing in your business and yourself to grow and move forward, you’re not just standing still, you’re actually going backwards.So what are you going to do differently from last year?Make this year, the year you take your business by the scruff of its neck and make it really fly.To do this, you […]

Barristers: Are You Really Getting Paid What You’re Worth?

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Exclusively for … Barristers. One barrister emailed me not long ago, having read my book, True Worth, saying he had worked out the figures on a particular case and it came to £23 an hour!  £23.00 an hour.  ​Imagine his surprise.  He was shocked and so was I. He was earning a lot less than a plumber […]

Fee Decisions

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​Are You Anxious about the Money Conversation with Clients?Of course you are, it’s normal. Many professionals struggle with this. You have to learn to take the emotion out of money, otherwise you will always find yourself under-charging, discounting or over-servicing clients.You can start today, by practising a simple exercise which I share in this video.Grab […]

Safe Is A Dangerous Place To Be

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​When I heard this during a call with a prospect, it struck me as being so true. Many people stay in a so-called safe place because of limiting beliefs, fear and a lack of knowing how to get out.The longer you stay in that ‘safe place’, the more challenging it is to get out.It’s part […]

WHAT KEEPS YOU AWAKE AT NIGHT?

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Are you an experienced lawyer and pretty confident about what you do?  Yet when it comes to charging clients, does a sense of despair descend upon you? Despite having an awareness that you are getting it wrong, do you seem compelled to always over-service clients and routinely discount?You get pleasure from helping people yet often […]

Bridging Gaps – Vanessa Ugatti In Conversation

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​This week’s conversation is with Vanessa Ugatti – the True Worth Expert.  Vanessa explains that certain personality types have difficulty in making sure they are getting their true worth when working with clients. She was one of them so knows first hand the challenges that they face.  Vanessa talks about recognising that she wanted to […]